Sunday, September 14, 2014

Persuasion Lesson 1: Explore the True Customer Values

Image if you are selling surveillance cameras, are you selling "1080P resolution" or "sharp&clear" images?"  Are you selling features or benefits?
You said your product is made of quality and durable. But did you link them up with cost-saving and easy-of-maintenance?
Here is the most important key you should know about customer value proposition. How to correctly address your value to your customers.
Welcome to email me if you need this slide in PPT.




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